This is a bit sad. Perhaps we had all hoped that young readers were being lured in to the wonders of reading by this series, but the data doesn't look good. Here is a link the article, "Potter has limited effects on reading habits", in the NY Times. (PS You can easily subscribe on-line.)
http://www.nytimes.com/2007/07/11/books/11potter.html?_r=3&hp&oref=slogin&oref=slogin&oref=slogin
http://www.nytimes.com/2007/07/11/books/11potter.html?_r=3&hp&oref=slogin&oref=slogin&oref=slogin
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